치지직 – Naver Chzzk

CHZZK.NAVER.COM

CHZZK (치지직) is a new live streaming platform developed by Naver that is an alternative to Twitch in the South Korean market after Twitch announced its exit from the market.

Key features of CHZZK:

• Beta testing and importing subscriptions: The platform ended closed beta testing in December 2023 and has been in open beta testing since January 2024, allowing users to import their subscriptions from Twitch.
• Differences with Twitch: The CHZZK platform looks similar to Twitch on both desktop and mobile, which is likely done to smooth the transition of users from the South Korean market before the official launch. However, CHZZK offers a few additional features, such as 1080p Full HD video streaming and integration with Naver, one of the largest search engines and online marketplaces in South Korea.
• Multilingual: The platform is currently only available in Korean, but many users have requested an English version of the site to be able to watch streams from their favorite Korean streamers.
• CHZZK Download: The platform is available for download internationally on both iOS and Android. It is also possible to use the platform via a desktop browser.
• Import Subscriptions from Twitch to CHZZK: To attract popular streamers, CHZZK allows users to import their subscriptions, follower lists, and other data from Twitch.
• CHZZK Cheese Currency: CHZZK Cheese is a platform currency used to support streamers and generate income, similar to the Cheer Bits feature on Twitch.

As such, CHZZK represents a unique alternative to Twitch with additional features and the potential to attract both local and international audiences.